Since 1913, the colossally creative artisans at Wells— the largest family-owned and operated ice cream manufacturer in the United States —have been hard at work putting all things chunky, chewy, rich and gooey into their ice cream.
The Blue Bunny® brand was born in 1935 after the Wells brothers held a "Name That Ice Cream" contest in the Sioux City Journal . A Sioux City man won the $25 cash prize after submitting the winning entry along with his rendition of the original Blue Bunny® character.
Today, ice cream aficionados throughout all 50 states and Mexico can choose from nearly 500 tantalizingly tasty Blue Bunny® ice cream flavors, frozen dairy desserts and delectable novelties.
Blue Bunny® is made in Le Mars, Iowa: The Ice Cream Capital of the World. More ice cream is made in Le Mars than any other place on the planet!