The General Beverage Companies have been family owned and operated since 1933. Corporate offices are located in Madison, Wisconsin. We operate State wide in the consumer package goods industry as a wholesale distributor of beer, wine, spirits and non-alcoholic beverages. General Beverage has operations in Milwaukee, Oshkosh, Madison, Little Chute, Stevens Point, Chippewa Falls, Barron and Eagle River Wisconsin. Those companies are:

General Beverage Sales Co.
6169 McKee Road
PO Box 44326
Madison, WI 53719

General Beer Distributors Co.
6169 McKee Road
PO Box 44326
Madison, WI 53719

General Beverage Sales Co. - Oshkosh
2855 Oregon Street
PO Box 2728
Oshkosh, WI 54903

General Beer - Northeast Inc.
1825 Rose Hill Road
PO Box 287
Little Chute, WI 54150

General Beer - Northwest Inc.
2200 Lakeview Drive
Chippewa Falls, WI 54729

General Beverage Sales Co. - Milwaukee
16255 W. Stratton Drive
New Berlin, WI, WI 53227